Schenck Process Rebrands to Qlar

The new name points to the company's focus on a climate-neutral circular economy.

Kristen Kazarian, Managing Editor

April 18, 2024

2 Min Read
Schenck Process rebrands to Qlar
Jörg Ulrich, CEO of Schenck Process, wearing a jacket with the new name of Qlar.Schenck Process

Guided by its aspiration “The future is cirQlar”, Schenck Process will rebrand to Qlar on May 13, 2024, extending its focus on digitally enabled and sustainable solutions.

The company will continue to serve all existing target industries, including chemicals, high-performance materials, cement, steel, infrastructure, transport, and energy. The Schenck Process brand will remain as a product brand under Qlar that will drive future innovative solutions in the green and circular economy.

Following Schenck Process’ refocus on its core expertise in weighing, feeding, conveying, milling, and grinding in 2023, the company is taking the next step to a circular economy.

“With the rebranding to Qlar, we at Schenck Process are opening a new chapter for a circular future. With the new branding, we are linking ourselves to the circular economy, and focusing our attention even more on future challenges in digitalization and green transformation,” said Jörg Ulrich, CEO of Schenck Process.  

“Schenck Process, with its clear focus on material transformation, is already on a highly promising journey to shape a sustainable future by driving smarter material processing in the circular economy. We are contributing to the ‘zero waste’ goal of our global customers and effectively supporting them in reducing their carbon footprint, and our rebrand to Qlar reinforces our commitment to the goal of sustainable transformation. We are emphasizing that we will be a driving factor in emerging sectors such as batteries, green steel, green cement and recycling in the future,” added Ulrich. “With our new branding we feel even more energized to serve all our customers in existing as well as new green and circular applications with well-known Schenck Process and Qlar solutions.”

This rebrand does not apply to Schenck Process Food and Performance Materials (FPM) in the US, which is owned by Coperion.

About the Author

Kristen Kazarian

Managing Editor

Kristen Kazarian has been a writer and editor for more than three decades. She has worked at several consumer magazines and B2B publications in the fields of food and beverage, packaging, processing, women's interest, local news, health and nutrition, fashion and beauty, automotive, and IT.

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