October 26, 2022
Pet food and treats manufacturer and marketer BrightPet Nutrition Group wrapped up its strategic acquisition of frozen raw and freeze-dried pet food maker Bravo! Pet Foods this month, growing its portfolio of branded products, the A&M Capital Partners-owned (AMCP) company announced in a release.
“The Bravo brand is widely known and has been respected for more than 20 years. We believe Bravo’s commitment to innovation, premium ingredients, and the highest standard of manufacturing aligns well with BrightPet,” the firm’s chief executive officer, Dave Kowal, said in a statement. “This acquisition supports our vision to be the most valued pet platform in the industry. By expanding our branded portfolio and strengthening our production capabilities, we expect to continue the growth trajectory BrightPet has established over the past few years.”
Bravo produces treats, chews, and supplements for dogs and cats, as well as five meal solutions and customizable nutrition plans. Melinda Miller, former CEO of Bravo, is slated to join BrightPet as Vice President of Bravo Brands, where she will oversee the integration of the business’ capabilities into the firm’s portfolio.
“We could not be more excited for Bravo to join the BrightPet family of brands,” said Miller in the release. “We believe BrightPet and AMCP immediately provide complementary resources, enabling the creation of new products for years to come. BrightPet’s commitment to innovation, quality, reliability, and safety provide an unmatched foundation to grow.”
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