Grumo Bimbo’s US snack division, Barcel USA, has acquired gourmet popcorn company Popcornopolis LLC from private equity firm NexPhase Capital LP, the seller announced in a recent release. Financial details of the deal were not revealed.
Established in 2003, Popcornopolis produces and markets a range of ready-to-eat popcorn snacks. The products are sold in a variety of channels, including convenience and e-commerce, in distinctive cone-shaped packaging.
“We have only scratched the surface of the potential of this brand, and we are excited to introduce more customers to our wildly delicious, indulgent popcorn as part of Barcel USA’s leading snack platform,” Popcornopolis CEO Danny Simon said in a statement. “We are grateful for our fantastic partnership with the NexPhase team, whose consistent support and strategic guidance have been instrumental to the exceptional growth of this brand.”
NexPhase made an investment in Popcornopolis in 2019 and worked to expand distribution of its products in the food, drug, and mass channels. The private equity firm also helped the company to launch a line of everyday snack products to expand its portfolio.
“We are proud to have been a part of Popcornopolis’ remarkable growth over the past two years,” said Jamie Kaufman, partner at NexPhase, in the release. “With Popcornopolis’ focus on quality, innovation, and omnichannel sales, the brand will be an excellent addition to Barcel USA’s impressive snack portfolio.”