General Mills Sells Helper and Suddenly Salad Businesses

Sale is valued at approximately $610 million

1 Min Read
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General Mills completed the sale of its Helper main meals and Suddenly Salad side dishes businesses to Eagle Family Foods Group.Image courtesy of General Mills

General Mills completed the sale of its Helper main meals and Suddenly Salad side dishes businesses to Eagle Family Foods Group for approximately $610 million.

Part of the Kelso & Co. portfolio, Eagle Foods, is a leading producer and marketer of canned sweetened condensed milk, evaporated milk products, and retail snack foods, distributed through US retail channels, foodservice and export, U.S. military, and private label channels.

Helper and Suddenly Salad businesses totaled approximately $235 million in net sales for fiscal 2021.

With its world headquarters in MN, General Mills’ portfolio is made up of Cheerios, Pillsbury, Betty Crocker, Nature Valley, Old El Paso, Blue Buffalo, Häagen-Dazs and many more brands, representing more than $18 billion in retail sales worldwide.

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Powder Bulk Solids Staff

Established in 1983, Powder & Bulk Solids (PBS) serves industries that process, handle, and package dry particulate matter, including the food, chemical, and pharmaceutical markets.

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