May 8, 2017

2 Min Read
Dean Foods Invests in Dairy Alternatives Firm Good Karma
Dairy-free yogurt by Good Karma Foods. Image courtesy of Good Karma Foods

Food and beverage firm Dean Foods Company entered a minority investment and distribution deal with Boulder, CO-based producer of flaxseed-based milk and yogurt alternatives Good Karma Foods, Dean Foods announced by press release Friday.

Under the agreement, Dean Foods will help Good Karma expand its distribution across the U.S., build up the brand, and create new, innovative products.

“We love Good Karma as a fit for Dean Foods as we focus on diversification both within and beyond dairy,” said Ralph Scozzafava, chief executive officer of Dean Foods, in a statement. “This opportunity with Good Karma is a way for us to build a platform for a larger plant-based, non-dairy space, and we believe we can support its growth.”

Good Karma will continue to operate as an independent company from its Boulder location with its existing leadership team in place. Dean Foods’ sales team will assist Good Karma in penetrating conventional retail channels, the release said.

“This partnership validates that Good Karma has become one of the leading and fastest-growing brands to watch in the plant-based category. We are excited about how this partnership will give us the opportunity to advance our mission of inspiring goodness by making our flax-based non-dairy beverages and yogurts more accessible across the U.S.,” said Doug Radi, chief executive officer of Good Karma, in Dean Foods’ release.

Terms of the deal were not disclosed.

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